Human and Social Studies General Social Science

Gender Equality Communication Strategy Design and Implementation Training

SAQA US 254458 | NQF 6 | Credits 8 | Duration 5 Days
From $913 per delegate

Description

This course equips learners with the skills to design and implement a communication strategy that actively promotes gender equality and women's empowerment within an organisation. Participants will learn to analyse organisational contexts, develop strategic messaging, and evaluate the impact of their communication initiatives.

Learning Outcomes

  • Analyse the organisational context to identify barriers and opportunities for gender equality communication.
  • Design a comprehensive communication strategy that supports gender equality and women's empowerment.
  • Implement the communication strategy using appropriate channels and stakeholder engagement.
  • Evaluate the effectiveness of the communication strategy in achieving gender equality objectives.
  • Apply ethical and inclusive communication principles to avoid gender bias and stereotypes.
  • Demonstrate the ability to advocate for gender equality through strategic communication.

Target Audience

This course is designed for communication practitioners, human resources professionals, diversity and inclusion officers, and managers responsible for developing or implementing gender equality strategies in their organisations.

Prerequisites

None — open enrollment.

Course Outline

Day 1: Foundations of Gender Equality Communication

Objectives:
• Explain key concepts: gender, sex, gender equality, and intersectionality
• Identify barriers to gender-equal communication
• Analyse how language shapes gender perceptions
• Recognise the role of communication in advancing gender equality

Topics:
• Defining gender equality and communication
• Gender stereotypes and bias in communication
• Intersectionality and its impact on messaging
• Legal and policy frameworks (e.g., SA Constitution, CEDAW)
• Case studies of gender-unequal communication
• Introduction to inclusive language principles

Day 2: Strategic Planning for Gender Equality Communication

Objectives:
• Develop a communication strategy aligned with organisational goals
• Conduct a stakeholder analysis for gender equality initiatives
• Set measurable objectives for gender communication campaigns
• Choose appropriate channels and messages for diverse audiences

Topics:
• Elements of a communication strategy
• Stakeholder mapping and audience segmentation
• Setting SMART objectives for gender communication
• Selecting channels: digital, print, face-to-face
• Message framing for different audiences
• Risk assessment and mitigation in gender communication

Day 3: Designing Inclusive and Effective Messages

Objectives:
• Apply inclusive language techniques in written and verbal communication
• Design gender-sensitive visuals and multimedia content
• Adapt messages for cultural and linguistic diversity
• Test messages for unintended bias

Topics:
• Principles of inclusive language
• Visual communication: images, symbols, and graphics
• Writing for different media: reports, social media, speeches
• Pretesting messages with target audiences
• Addressing resistance and backlash
• Ethical considerations in gender communication

Day 4: Implementation and Stakeholder Engagement

Objectives:
• Execute a communication plan with a timeline and resources
• Facilitate inclusive dialogue and feedback sessions
• Manage sensitive conversations about gender
• Monitor implementation against the strategy

Topics:
• Launching a communication campaign
• Facilitation skills for gender dialogues
• Handling difficult conversations and conflict
• Building partnerships with gender-focused organisations
• Monitoring tools: checklists, surveys, and dashboards
• Adapting strategies based on feedback

Day 5: Evaluation, Reporting, and Sustaining Change

Objectives:
• Evaluate the impact of gender equality communication
• Report findings to stakeholders
• Use evaluation data to improve future strategies
• Embed gender-sensitive communication in organisational culture

Topics:
• Evaluation frameworks: inputs, outputs, outcomes, impact
• Qualitative and quantitative indicators
• Writing evaluation reports and presenting findings
• Lessons learned and continuous improvement
• Institutionalising gender communication policies
• Action planning for ongoing implementation

Practicals

No practicals for this training.

This course is made up of exercises and case studies delivered alongside the theory — no separate practical sessions are required to complete it.

Summatives

Each delegate is assessed continuously throughout the course and a final summative test at the end.

Daily Exercises — 30%

Every training day ends with a multiple-choice exercise scored out of 100%. The scores from each daily exercise are averaged across the duration of the course to produce a Daily Average mark, which contributes 30% to the final total.

Final Test — 70%

On the last day a final summative test is written. It is a multiple-choice paper with multiple-answer questions: each question may have more than one correct option, and a single wrong selection on a question marks the entire question wrong — no partial credit. The final test is scored out of 100% and contributes 70% to the overall mark.

Final Total
Component Out of Weight
Daily Average (multiple choice) 100% 30%
Final Test (multi-answer multiple choice) 100% 70%
Final Total 100%

All marks are recorded on the AATICD LMS and visible to each learner under their account.

Certificate

Certificate of Completion

Awarded to delegates who achieve an overall mark of 50% or higher on the Final Total (Daily Average 30% + Final Test 70%).

How it works
  • Certificates are auto-generated on the AATICD LMS as soon as the marks pass the 50% threshold.
  • Each certificate is a branded PDF with the delegate's name, the course title, the unit standard ID, NQF level, credits, and the date of issue.
  • You can download or print your certificate from your LMS dashboard at any time after issue — there's no reissue fee and no expiry date.
  • If you scored under 50% you can sit the final test again at the next scheduled session at no extra cost.
Where to find it

Sign in to the LMS, open your dashboard, and your certificates appear under My Certificates. Each entry has a View / Download button and a print option.

Training Discounts

Group discounts apply automatically — the more delegates you enrol, the greater the saving. Discounts are calculated at 3% per 5 delegates, scaling up to 40% off for 100+ delegates.

Delegates Discount
5 3% off
10 6% off
15 9% off
20 12% off
25 15% off
30 18% off
50 30% off
75 35% off
100 40% off

3% discount per 5 delegates, up to 40% off for 100+ delegates. Contact us for a custom group quote.

Upcoming Training Sessions
Online training — attend live sessions from anywhere via our virtual classroom.
Start End Delivery Season Price Action
Mon 07 Sep 2026 Fri 11 Sep 2026 Virtual Spring 2026 $913 Register
Mon 28 Sep 2026 Fri 02 Oct 2026 Virtual Spring 2026 $913 Register
Mon 19 Oct 2026 Fri 23 Oct 2026 Virtual Spring 2026 $913 Register
Mon 07 Dec 2026 Fri 11 Dec 2026 Virtual Summer 2026 $913 Register
Mon 11 Jan 2027 Fri 15 Jan 2027 Virtual Summer 2026 $913 Register
Mon 15 Feb 2027 Fri 19 Feb 2027 Virtual Summer 2026 $913 Register
Mon 01 Mar 2027 Fri 05 Mar 2027 Virtual Autumn 2027 $913 Register
Mon 08 Mar 2027 Fri 12 Mar 2027 Virtual Autumn 2027 $913 Register
Mon 15 Mar 2027 Fri 19 Mar 2027 Virtual Autumn 2027 $913 Register
Mon 07 Jun 2027 Fri 11 Jun 2027 Virtual Winter 2027 $913 Register
Mon 28 Jun 2027 Fri 02 Jul 2027 Virtual Winter 2027 $913 Register
Mon 19 Jul 2027 Fri 23 Jul 2027 Virtual Winter 2027 $913 Register
Mon 06 Sep 2027 Fri 10 Sep 2027 Virtual Spring 2027 $913 Register
Mon 27 Sep 2027 Fri 01 Oct 2027 Virtual Spring 2027 $913 Register
Mon 18 Oct 2027 Fri 22 Oct 2027 Virtual Spring 2027 $913 Register
Mon 06 Dec 2027 Fri 10 Dec 2027 Virtual Summer 2027 $913 Register
Mon 27 Dec 2027 Fri 31 Dec 2027 Virtual Summer 2027 $913 Register
Mon 17 Jan 2028 Fri 21 Jan 2028 Virtual Summer 2027 $913 Register
On-Campus training — face-to-face sessions at our training venues across Africa and beyond.
Showing all 480 sessions across 26 venues
Start End Venue Season Price Action
Mon 24 Aug 2026 Fri 28 Aug 2026 Victoria Falls, Zimbabwe Winter 2026 $2,587 Register
Mon 24 Aug 2026 Fri 28 Aug 2026 Bangkok, Thailand Winter 2026 $5,827 Register
Mon 24 Aug 2026 Fri 28 Aug 2026 Harare, Zimbabwe Winter 2026 $2,587 Register
Mon 24 Aug 2026 Fri 28 Aug 2026 Shenzhen, China Winter 2026 $6,907 Register
Mon 24 Aug 2026 Fri 28 Aug 2026 Durban, South Africa Winter 2026 $2,425 Register
In-House training — we bring the trainer to your organisation, tailored to your team.
Start End Delivery Season Price Action
Mon 14 Sep 2026 Fri 18 Sep 2026 Your Premises Spring 2026 $1,188 Register
Mon 05 Oct 2026 Fri 09 Oct 2026 Your Premises Spring 2026 $1,188 Register
Mon 26 Oct 2026 Fri 30 Oct 2026 Your Premises Spring 2026 $1,188 Register
Mon 14 Dec 2026 Fri 18 Dec 2026 Your Premises Summer 2026 $1,188 Register
Mon 18 Jan 2027 Fri 22 Jan 2027 Your Premises Summer 2026 $1,188 Register
Mon 22 Feb 2027 Fri 26 Feb 2027 Your Premises Summer 2026 $1,188 Register
Mon 08 Mar 2027 Fri 12 Mar 2027 Your Premises Autumn 2027 $1,188 Register
Mon 15 Mar 2027 Fri 19 Mar 2027 Your Premises Autumn 2027 $1,188 Register
Mon 22 Mar 2027 Fri 26 Mar 2027 Your Premises Autumn 2027 $1,188 Register
Mon 14 Jun 2027 Fri 18 Jun 2027 Your Premises Winter 2027 $1,188 Register
Mon 05 Jul 2027 Fri 09 Jul 2027 Your Premises Winter 2027 $1,188 Register
Mon 26 Jul 2027 Fri 30 Jul 2027 Your Premises Winter 2027 $1,188 Register
Mon 13 Sep 2027 Fri 17 Sep 2027 Your Premises Spring 2027 $1,188 Register
Mon 04 Oct 2027 Fri 08 Oct 2027 Your Premises Spring 2027 $1,188 Register
Mon 25 Oct 2027 Fri 29 Oct 2027 Your Premises Spring 2027 $1,188 Register
Mon 13 Dec 2027 Fri 17 Dec 2027 Your Premises Summer 2027 $1,188 Register
Mon 03 Jan 2028 Fri 07 Jan 2028 Your Premises Summer 2027 $1,188 Register
Mon 24 Jan 2028 Fri 28 Jan 2028 Your Premises Summer 2027 $1,188 Register
Training Discounts
Delegates Discount
5 3% off
10 6% off
15 9% off
20 12% off
25 15% off
30 18% off
50 30% off
75 35% off
100 40% off

3% off per 5 delegates, up to 40% for 100+

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