Culture and Arts Visual Arts

2D And 3D Design Elements And Principles Training

SAQA US 117510 | NQF 4 | Credits 10 | Duration 7 Days
From $1,523 per delegate

Description

This course equips learners with the foundational knowledge and practical skills to apply design elements and principles in both 2D and 3D contexts. Participants will learn to create visually compelling designs for digital and print media, enhancing their ability to communicate effectively through visual language.

Learning Outcomes

  • Apply the core design elements (line, shape, colour, texture, space, form) to create balanced 2D and 3D compositions.
  • Analyse existing designs to identify the use of design principles (balance, contrast, emphasis, movement, rhythm, unity).
  • Evaluate the effectiveness of design choices in conveying intended messages or emotions.
  • Design original 2D and 3D visual solutions using appropriate software tools and techniques.
  • Implement design principles to improve the aesthetic and functional quality of digital and print media.
  • Demonstrate proficiency in creating and manipulating 2D and 3D elements for various media outputs.

Target Audience

This course is ideal for graphic designers, multimedia artists, marketing professionals, and anyone seeking to strengthen their understanding of design fundamentals for digital or print applications.

Prerequisites

None — open enrollment. Basic computer literacy is recommended but not required.

Course Outline

Day 1: Introduction to Design Elements and Principles

Objectives:
• Define the core design elements (line, shape, colour, texture, space, form, value).
• Explain the fundamental design principles (balance, contrast, emphasis, movement, pattern, rhythm, unity).
• Identify basic design elements in everyday 2D and 3D objects.
• Describe the relationship between elements and principles in visual composition.

Topics:
• Overview of design elements: line, shape, colour, texture, space, form, value.
• Overview of design principles: balance, contrast, emphasis, movement, pattern, rhythm, unity.
• Visual examples of elements and principles in 2D and 3D contexts.
• The role of elements and principles in communication and aesthetics.
• Introduction to the design process: observation, analysis, creation.
• Simple exercises: identifying elements and principles in provided images.

Day 2: Colour Theory and Application in 2D and 3D

Objectives:
• Explain colour theory: hue, saturation, value, colour wheel relationships.
• Apply colour schemes (monochromatic, complementary, analogous, triadic) in 2D compositions.
• Understand how colour influences perception and mood in 3D objects.
• Use colour to create contrast, harmony, and emphasis in design.

Topics:
• Colour theory fundamentals: primary, secondary, tertiary colours.
• Colour wheel and relationships (complementary, analogous, triadic).
• Colour properties: hue, saturation, value, temperature.
• Psychological effects of colour in design.
• Applying colour in 2D design (e.g., posters, graphics).
• Applying colour in 3D design (e.g., product surfaces, lighting).
• Practical exercise: create a 2D colour palette and apply to a 3D mock-up.

Day 3: Shape, Form, and Space in 2D and 3D

Objectives:
• Distinguish between 2D shapes (geometric and organic) and 3D forms.
• Apply positive and negative space in 2D compositions.
• Create the illusion of depth and volume in 2D using shading and perspective.
• Understand spatial relationships in 3D design: scale, proportion, and orientation.

Topics:
• 2D shapes: geometric vs. organic, open vs. closed.
• 3D forms: cubes, spheres, cylinders, and complex forms.
• Positive and negative space in 2D design.
• Creating depth in 2D: shading, hatching, perspective.
• Spatial relationships in 3D: scale, proportion, orientation.
• Exercises: drawing shapes and forms from observation; building simple 3D models.

Day 4: Texture, Line, and Value in Design

Objectives:
• Differentiate between tactile and visual texture in 2D and 3D.
• Use line to define form, create movement, and convey emotion.
• Apply value (lightness/darkness) to create contrast and volume.
• Combine texture, line, and value to enhance visual interest.

Topics:
• Texture: tactile vs. visual, creating texture in 2D (patterns, marks) and 3D (materials).
• Line types: straight, curved, thick, thin, implied, and contour.
• Line as a tool for movement, direction, and emotion.
• Value scales and shading techniques (hatching, cross-hatching, blending).
• Combining line and value to create form in 2D drawings.
• Practical exercise: create a 2D composition using line, texture, and value; apply texture to a 3D model.

Day 5: Principles of Composition: Balance, Contrast, and Emphasis

Objectives:
• Apply symmetrical, asymmetrical, and radial balance in 2D and 3D designs.
• Create contrast through colour, shape, texture, and value.
• Establish emphasis using focal points and hierarchy.
• Evaluate the effectiveness of balance and contrast in design examples.

Topics:
• Balance types: symmetrical, asymmetrical, radial.
• Creating balance in 2D layouts and 3D structures.
• Contrast: contrasting elements (colour, size, shape, texture).
• Emphasis: focal points, hierarchy, isolation.
• Case studies: analysing balance and contrast in existing designs.
• Practical exercise: redesign a 2D layout to improve balance; adjust a 3D model for emphasis.

Day 6: Movement, Rhythm, Pattern, and Unity

Objectives:
• Create movement through line, shape, and colour direction.
• Apply rhythm using repetition, alternation, and progression.
• Use patterns to unify a design or create texture.
• Achieve unity through proximity, repetition, and continuation.

Topics:
• Movement: directional cues, implied motion, optical illusions.
• Rhythm: regular, flowing, progressive, alternating.
• Pattern: repeating motifs, tiling, natural vs. geometric.
• Unity: gestalt principles (proximity, similarity, closure).
• Combining principles for cohesive design.
• Practical exercise: design a 2D pattern that incorporates rhythm; apply movement and unity to a 3D form.

Day 7: Integration and Practical Application of Design Elements and Principles

Objectives:
• Synthesise all design elements and principles into a cohesive 2D and 3D project.
• Critique and refine designs based on design principles.
• Present and justify design decisions using appropriate terminology.
• Demonstrate competence in applying design elements and principles to real-world scenarios.

Topics:
• Recap of all elements and principles.
• Project brief: create a 2D graphic and a corresponding 3D model that demonstrate integration.
• Design process: brainstorming, sketching, prototyping, refining.
• Peer critique and feedback session.
• Final presentation and discussion of design choices.
• Assessment criteria: use of elements, application of principles, creativity, and coherence.
• Course wrap-up and Q&A.

Practicals

No practicals for this training.

This course is made up of exercises and case studies delivered alongside the theory — no separate practical sessions are required to complete it.

Summatives

Each delegate is assessed continuously throughout the course and a final summative test at the end.

Daily Exercises — 30%

Every training day ends with a multiple-choice exercise scored out of 100%. The scores from each daily exercise are averaged across the duration of the course to produce a Daily Average mark, which contributes 30% to the final total.

Final Test — 70%

On the last day a final summative test is written. It is a multiple-choice paper with multiple-answer questions: each question may have more than one correct option, and a single wrong selection on a question marks the entire question wrong — no partial credit. The final test is scored out of 100% and contributes 70% to the overall mark.

Final Total
Component Out of Weight
Daily Average (multiple choice) 100% 30%
Final Test (multi-answer multiple choice) 100% 70%
Final Total 100%

All marks are recorded on the AATICD LMS and visible to each learner under their account.

Certificate

Certificate of Completion

Awarded to delegates who achieve an overall mark of 50% or higher on the Final Total (Daily Average 30% + Final Test 70%).

How it works
  • Certificates are auto-generated on the AATICD LMS as soon as the marks pass the 50% threshold.
  • Each certificate is a branded PDF with the delegate's name, the course title, the unit standard ID, NQF level, credits, and the date of issue.
  • You can download or print your certificate from your LMS dashboard at any time after issue — there's no reissue fee and no expiry date.
  • If you scored under 50% you can sit the final test again at the next scheduled session at no extra cost.
Where to find it

Sign in to the LMS, open your dashboard, and your certificates appear under My Certificates. Each entry has a View / Download button and a print option.

Training Discounts

Group discounts apply automatically — the more delegates you enrol, the greater the saving. Discounts are calculated at 3% per 5 delegates, scaling up to 40% off for 100+ delegates.

Delegates Discount
5 3% off
10 6% off
15 9% off
20 12% off
25 15% off
30 18% off
50 30% off
75 35% off
100 40% off

3% discount per 5 delegates, up to 40% off for 100+ delegates. Contact us for a custom group quote.

Upcoming Training Sessions
Online training — attend live sessions from anywhere via our virtual classroom.
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Fri 19 Jun 2026 Mon 29 Jun 2026 Virtual Winter 2026 $1,523 Register
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Mon 27 Dec 2027 Tue 04 Jan 2028 Virtual Summer 2027 $1,523 Register
Fri 21 Jan 2028 Mon 31 Jan 2028 Virtual Summer 2027 $1,523 Register
On-Campus training — face-to-face sessions at our training venues across Africa and beyond.
Showing all 535 sessions across 26 venues
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Thu 18 Jun 2026 Fri 26 Jun 2026 Nairobi, Kenya Winter 2026 $4,525 Register
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Mon 22 Jun 2026 Tue 30 Jun 2026 Your Premises Winter 2026 $1,982 Register
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Wed 16 Dec 2026 Thu 24 Dec 2026 Your Premises Summer 2026 $1,982 Register
Tue 19 Jan 2027 Wed 27 Jan 2027 Your Premises Summer 2026 $1,982 Register
Mon 22 Feb 2027 Tue 02 Mar 2027 Your Premises Summer 2026 $1,982 Register
Fri 12 Mar 2027 Mon 22 Mar 2027 Your Premises Autumn 2027 $1,982 Register
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Wed 24 Mar 2027 Thu 01 Apr 2027 Your Premises Autumn 2027 $1,982 Register
Tue 15 Jun 2027 Wed 23 Jun 2027 Your Premises Winter 2027 $1,982 Register
Mon 05 Jul 2027 Tue 13 Jul 2027 Your Premises Winter 2027 $1,982 Register
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Tue 26 Oct 2027 Wed 03 Nov 2027 Your Premises Spring 2027 $1,982 Register
Wed 15 Dec 2027 Thu 23 Dec 2027 Your Premises Summer 2027 $1,982 Register
Tue 04 Jan 2028 Wed 12 Jan 2028 Your Premises Summer 2027 $1,982 Register
Mon 24 Jan 2028 Tue 01 Feb 2028 Your Premises Summer 2027 $1,982 Register
Training Discounts
Delegates Discount
5 3% off
10 6% off
15 9% off
20 12% off
25 15% off
30 18% off
50 30% off
75 35% off
100 40% off

3% off per 5 delegates, up to 40% for 100+

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